Vineet Bajpai’s book Harappa: Curse of the blood river, which is said to be one of the most anticipated Historical thriller book of the Year, was launched at Indian Habitat Center on 9th June 2017 amidst book enthusiasts in New Delhi in Tamarind Hall. There were the book lovers and Delhi’s socialites who attended this wonderful book launch. The author is currently on a book tour across India for the same.

book launchvineet bajpai

The dresscode was traditional Indian given the subject of the book. The launch was packed with people looking forward to hearing the author speak about his book. A trailer was first played to give the readers an idea about the subject and storyline of the book. First, Let me introduce you a bit about the author.

Vineet is a first-generation entrepreneur. At age 22 he started his company Magnon from a small shed. Today Magnon is among the largest digital agencies in the subcontinent, and part of the Fortune 500 Omnicom Group. He has led the global top-ten advertising agency TBWA as its India CEO.  It was his drive to excel and do something different that made him perhaps the youngest ever CEO of a multinational advertising network in the country.
He has won several entrepreneurship and corporate excellence awards, including the Entrepreneur of the Year 2016. He was recently listed among the 100 Most Influential People in India’s Digital Ecosystem.

Known for his innovative ideas and the zeal to do something different all the time, Vineet’s second company talentrack is disrupting the media, entertainment & creative industry in India. It is the fastest-growing online hiring and networking platform for the sector.
He has written three bestselling management & inspirational books – Build From Scratch, The Street to the Highway and The 30 Something CEO. I have personally read them all and they have been instrumental in giving me direction in my corporate life.

book launch

The author during the launch of the book described his agenda of taking Indian History to the global world and letting people know of its rich heritage.

“It was only when I spent nights and days in penning down the manuscript of Harappa, that I understood the emotional connection needed between a fiction writer and his work. We can’t say that writing a business or management book takes no emotional energy, of course it does. But after having written three of them and then writing Harappa, I can assure you that a storyteller has nearly an umbilical cord connected with his work. I know this might sound silly, but every time I read some of the more intense parts of Harappa, especially the last four or five chapters, my eyes well up. I could not believe that I was crying every time I was reading what I had myself created and written! But believe me, that is the intensity of a writer’s relationship with his work. And hopefully, that is the intensity of Harappa as a book. ” says the author, Vineet Bajpai.

Coming to the book. The book is thoroughly researched, brilliantly written. The story oscillates from history to mythology, from occult to religion, from exorcism to gunfights, from taantrics to warriors, from love to ambition. It knits 3,700 years, powerful ancient and modern-day characters and a nail-biting conspiracy – all in one literary thriller. Harappa is the first among a series of four books.

In just 3 days of the Launch of the Fiction novel HARAPPA is climbing the charts. It is already –

#8 Bestseller on Amazon in the Historical Fiction category

#12 Bestseller on Amazon in the Action & Adventure genre

You can buy your copy on Amazon

vineet and karan puri

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